JUST EAT IT, a food waste story

We all love food. As a society, we devour countless cooking shows, culinary magazines, and foodie blogs. So how could we possibly be throwing nearly 50% of it in the trash?

“Funny, shocking and fascinating.”
LA Times

Watch the trailer here!

 

Directed by Grant Baldwin
Produced by Jenny Rustemeyer
Executive Producer: Melanie Wood
Director of Photography: Grant Baldwin
Editor: Grant Baldwin
Composer: Grant Baldwin
Writers: Grant Baldwin, Jenny Rustemeyer
A Peg Leg Films Production, Sharon Mullally

 

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JUST EAT IT, a food waste story

Can’t make it to a showing during Food Waste Prevention Week?

No problem! The full-length movie is on YouTube!

It’s brought to you by Chicken Soup for the Soul Entertainment, the parent company of Redbox, Crackle, and Screen Media (formerly 1091 Pictures.) However, it’s for personal use at home with family and friends and does NOT include a Public Performance license.

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Educational Film
JUST EAT IT, a food waste story

Potomac Library
10101 Glenolden Drive
Potomac, MD 20854

Thursday, April 10, 2025
7:00-8:30 pm

CLICK HERE to reserve your spot at this showing!

 

Filmmakers and food lovers Jen and Grant dive into the issue of waste from farm, through retail, all the way to the back of their own fridge. After catching a glimpse of the billions of dollars of good food that is tossed each year in North America, they pledge to quit grocery shopping cold turkey and survive only on foods that would otherwise be thrown away. In a nation where one in 10 people are food insecure, the images they capture of squandered groceries are both shocking and strangely compelling. But as Grant’s addictive personality turns full tilt towards food rescue, the “thrill of the find” has unexpected consequences.

Featuring interviews with TED lecturer, author and activist Tristram Stuart, acclaimed author Jonathan Bloom, and food/agriculture scientist Dana Gunders, JUST EAT IT looks at our systemic obsession with expiration dates, perfect produce and portion sizes, and reveals the core of this seemingly insignificant issue that is having devastating consequences around the globe. JUST EAT IT brings farmers, retailers, inspiring organizations, and consumers to the table in a cinematic story that is equal parts education and delicious entertainment.

Reviews

“Hugely entertaining…Will leave audiences gobsmacked…have drawn attention to an important, overlooked issue.”
Maggie Lee, Variety

“Offers unsettling statistics – for example, the water required to produce one hamburger is the equivalent of a 90-minute shower – along with striking visuals – a field full of wasted celery stalks, a dumpster filled to the brim with containers of not-yet-expired hummus. After watching, you might just rethink going out to eat while those leftovers sit in the fridge another day.”
Science Magazine

“Welcoming and highly accessible…This film adopts an experimental and inclusive tone that makes one feel empowered and inspired…It can only be hoped that this educational, entertaining, and potentially life-changing film will reach a wide audience, for if it does, a revolution in the way we eat surely is inevitable.”
Talia C., The Arts Guild

Just Eat It is funny, thought-provoking, and is bound to steer the ship in the next wave of environmental consciousness, one best-before date at a time.”
Montana Cumming, Link Magazine

[more reviews and awards]

 

About Food Waste Prevention Week in the DMV’s Co-Hosts

Community Food Rescue, a program of Manna Food Center, is the coordinated food recovery network of Montgomery County, Maryland. This program partners with businesses, individuals, and organizations to recover and redistribute perfectly good food to people experiencing hunger.

The DC Food Recovery Working Group comprises a variety of partners from food banks, non-profits, and for-profits working on food recovery, DC government agencies, local environmental and sustainability organizations, and food recovery advocates. The Working Group promotes food recovery programs, organizations, and resources, and develops new food recovery partnerships, programs, and resources for greater DC.

The Montgomery County Food Council serves as the primary connection point for businesses, nonprofits, government agencies, and residents around food system issues in our County. The Council brings together over 2,000 local and regional partners in community-wide education, advocacy, and capacity building initiatives in support of an equitable and resilient food system that is healthy for our community, economy, and environment.  

Food Rescue US – DC is the local arm of Food Rescue US, a national nonprofit dedicated to reducing food waste and alleviating the burden of food insecurity. Operating across the District, northern Virginia, and nearby parts of Maryland, FRUS – DC rescues over 40,000 pounds of food every week by organizing volunteers on its proprietary app to deliver to local social service agencies.

#FWPW #foodwastepreventionweek

 

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